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Research the Southwest Airline Company and write an essay, Use at least two (2) scholarly sources with intext citations supporting your essay. include a introduction, body, and conclusion for your essay.
Review the company’s information from its website and search for informationy. Respond to the following in an essay format:
dentify and describe in detail at least one of Porter’s generic competitive strategies Southwest has been using.
Assess Southwest’s opportunities and threats.
Describe a plan for implementing at least one opportunity strategy.
Explain two current threats that potentially could threaten Southwest’s business operations.
Now that you’ve identified one of Porter’s competitive strategies and assessed Southwest’s opportunities and threats, describe at least one recommendation for Southwest to be more competitive in a global market.
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